Euphidra was founded by Zeta Farmaceutici Group, the Italian pharmaceutical group among the first to bring cosmetics to pharmacies. Zeta Farmaceutici Group is made up of three companies, each with its own specializations: Zeta Farmaceutici, Marco Viti Farmaceutici, Idea Natura. Euphidra combines the value of two major Italian tractions recognized all over the world: pharmaceuticals and cosmetics.
Wellness of the skin
Care and respect for the skin is the strategic mission Euphidra. A mission enclosed in its own name, which comes from the composition of three Greek words: good, nature, water. In a nutshell: the search for the well-being of the skin through its natural level of hydration. Hence a complete program of solutions that meet the needs of all skins, even the most sensitive ones. And that focuses on 3 fundamental factors.
1. Equilibrium between the lipid and the hydration level Lipids and water are the basis of skin vitality.
The imbalance of their concentration (with excess or lack of one of the two) can generate problems of sensitivity, dryness and irritability. EuPhidra products are designed to promote a constant equilibrium condition.
2. Prevention against free radicals Prevention is also essential for the well-being of the skin.
And the most important preventive action is certainly the one against free radicals, which over time cause the skin to go out, to lose freshness and smoothness. This is why EuPhidra formulations always use the most effective antioxidant active ingredients.
3. Skin structure: compactness and revitalization
The third pillar of the EuPhidra research. Great attention to all the functional principles that contribute to restoring firmness and vitality to the skin.
Quality and Certifications
Manufacturing the best every day
Quality is not an abstract concept. It is a real value that is at the centre of the Zeta Farmaceutici Group system and organisation.
a. It is a continuous process of production, control and quality improvement, applied at every stage of processing, in every sector and department.
b. It means satisfying the needs and expectations of the client and of the consumer.
c. It means operating in conformity with all health regulations regarding quality, safety and environment.
For Zeta Farmaceutici Group, certifications are the ultimate recognition of a process that introduces advanced management systems and applies the logic of continuous improvement in the various business areas, in pursuit of excellence in the field of quality, safety and environment.
cGMP – current Good Manufacturing Practices
Authorisation AIFA (Italian Medicines Agency) for the Group’s pharmaceutical factories for the production of medicines
EN ISO 9001
Integrated management system for quality in the Group’s facilities
EN ISO 22000
International standard of food quality and safety for the production of dietary supplements
EN ISO 22716
International quality standard for the production of cosmetics
EN ISO 13485
Integrated management system for quality in the Group’s facilities for the production of medical devices
EN ISO 14001
Certification for the health and safety of workers
Zeta Farmaceutici was founded in Vicenza in the laboratory of a pharmacy. A small artisan business making galenic preparations that gradually grew.
Zeta Farmaceutici became an industrial company. Towards the end of the seventies the first sun products were produced.
The birth of Zeta Farmaceutici S.p.A. A passage that marked further development in research of innovative products like face creams or the natural personal hygiene lines.
With creation of the EuPhidra brand, the cosmetics and pharmaceutical divisions were separated with a view to developing and diversifying the range of cosmetics. This quickly led EuPhidra to become a leading brand in pharmacies.
EuPhidra inaugurated its line of hair colorants. A revolution that coloured the world of pharmacies for the first time. Over time, a complete hair programme was to be developed, including shampoo, conditioner and treatments.
Zeta Farmaceutici continued to grow in different directions, staying ahead of important market trends. Idea Nature was created, a pharmaceutical business specialising in research and production of dietary supplements, especially probiotics.
The new cleansing line proved to be very popular due to excellent results combined with extremely gentle action on sensitive skins.
The birth of EuPhidra make-up. Great performance backed by high quality and safety. An immediate success. And market leadership that was to strengthen over the years.
Zeta Farmaceutici took over Marco Viti Farmaceutici, a historic pharmaceutical company in Lombardy. This led to the formation of the Zeta Farmaceutici Group.
Zeta Farmaceutici Group has established itself as one of the liveliest medium-sized Italian pharmaceutical companies. One of the few that is still a manufacturer. And now it looks to the future exploring new horizons on the international market.